In this article I’ll explain the 9th through the 16th things your agent must do for you when selling your home, and why each of these is crucial for the successful sale of your home. If you missed the article about the 1st through the 8th thing you might want to read that first. The last article was mostly about the first three “P’s” of selling a home: PRICING, PREPARING, and PRESENTING your home, and we did some preliminary PROMOTING in the middle of all that. Now we need to do big time PROMOTING, also known as MARKETING. Let’s GO. The 9th thing your agent must do for you, and this is ESSENTIAL, is… 9. Market Your Home Effectively in All the Right Places There’s a saying in marketing. “Fish where the fish are biting”. Same in real estate. You’ll find national statistics about where buyers find the homes they actually purchase. However those statistics vary greatly depending on the city or town. Your agent needs to know the local statistics to know where to focus, to market your home most effectively. For example, in our area, a large proportion of our population relocated here from another state. When … Continue reading The 16 Things Your Agent Must Do When Selling Your Home (Part 2)